Introduction: In 2020, BrightWave introduced a Artistic marketing campaign to boost brand awareness by way of viral articles. However, when you have been studying how compact fluorescent gentle bulbs are offered in the popular media, the magazine article might be regarded a primary source. These cases are adaptable and provide https://hbr-case-study-assignment89507.smblogsites.com/33443849/the-case-analysis-diaries